Keap vs GoHighLevel: Which All-in-One Marketing Platform Dominates the Market?

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Lead Management Systems Marketing team.

Choosing between Keap and GoHighLevel for your business can be quite difficult. Both are powerful CRM software with a focus on marketing automation, but they offer unique features catering to different needs.

This blog post will breakdown the benefits and drawbacks of both platforms, making your decision process less stressful. Let’s dive into the details!

Key Takeaways

  • Keap and GoHighLevel are both powerful CRM software with a focus on marketing automation.
  • Keap offers an all-in-one solution, while GoHighLevel allows you to choose the specific features you need.
  • Keap is best for small businesses and agencies who value tech support, while GoHighLevel is ideal for agencies and consultants looking for easy implementation and team collaboration.
  • Both platforms offer 24/7 customer support, ensuring that help is always available.

Keap vs. GoHighLevel: A Comparison

Keap and GoHighLevel offer different approaches to CRM software and marketing automation, making a direct comparison crucial for businesses considering their options.

All-in-one vs. a la carte

Keap gives you everything at once. It is an all-in-one tool. You get CRM, sales, and marketing features in one place. GoHighLevel, on the other hand, lets you pick what you need. It works like a menu at a restaurant.

You order only the parts that fit your business best!

Features and capabilities

Keap and GoHighLevel have different features.

  • Keap has CRM software. This helps to keep track of clients.
  • The tool comes with marketing automation. It makes sending emails easy.
  • Small business management tools help run your company.
  • Lead generation tools help find new clients.
  • Sales funnel helps turn leads into buyers.
  • GoHighLevel also uses CRM software. It lets you see all details about a client in one place.
  • Marketing automation is part of this tool too. It saves time by doing tasks for you.
  • There is no limit to the number of users. Everyone on your team can use it.
  • Business growth tools help expand your company fast.
  • White label service lets agencies add their own logo and name to the software.

Pricing and cost structure

The pricing and cost structure of both Keap and GoHighLevel varies, offering different packages based on the needs and requirements of the business.

Starter PackageStarts at $79 per month and includes basic CRM and email marketingStarts at $99 per month, including full suite of marketing tools
Pro Package$149 per month, includes more advanced marketing automation and sales pipelineNot available
Max Package$199 per month, includes advanced reporting and e-commerce capabilitiesNot available
Agency PlanNot available$297 per month, includes multiple account management
Enterprise PlanCustom pricing based on needsCustom pricing based on needs

Note: These prices are subject to change and may vary based on promotional offers or personalized pricing plans.

Who Should Choose Keap?

Small businesses and agencies looking for an all-in-one solution that includes tech support will benefit from choosing Keap.

Small businesses and agencies

Small businesses and agencies have different needs when it comes to CRM software and marketing automation. Keap is a great choice for small businesses that want an all-in-one solution.

It offers features like sales funnel managementlead generation, and marketing tools to help with business growth. On the other hand, GoHighLevel is ideal for agencies because of its easy implementation and team collaboration features.

It also provides 24/7 customer support which can be beneficial for agencies working with clients on different time zones. Overall, both platforms offer solutions tailored to the needs of small businesses and agencies, so it’s important to consider your specific requirements before making a decision.

Those who value tech support

Small businesses and agencies that value tech support should consider choosing Keap over GoHighLevel. Keap offers comprehensive customer support, ensuring that users have access to assistance when they need it.

Their all-in-one solution includes not only CRM software and marketing automation but also a dedicated team of experts who are available to answer questions and provide guidance. This level of support can be invaluable for businesses with limited resources or those who may not have the technical expertise to navigate complex software on their own.

With Keap, users can feel confident knowing that help is just a phone call or message away.

Benefits of Keap’s all-in-one solution

Keap’s all-in-one solution offers several benefits for small businesses and agencies. With Keap, you can easily manage your customer relationships, sales funnels, and marketing automation all in one place.

This helps streamline your workflow and saves you time by eliminating the need to switch between multiple platforms. Additionally, Keap provides tech support to assist you with any questions or issues that may arise.

By choosing Keap’s all-in-one solution, you can simplify your business management processes and focus on growing your business effectively.

Who Should Choose GoHighLevel?

Agencies and consultants benefit from GoHighLevel’s easy implementation and team collaboration, making it the go-to choice for those in the industry. Read on to learn more about its 24/7 customer support and why it’s a top pick for marketing automation needs.

Agencies and consultants

Agencies and consultants can greatly benefit from using GoHighLevel. This platform offers easy implementation and team collaboration, which is essential for agencies that work closely with clients.

Additionally, GoHighLevel provides 24/7 customer support, ensuring that agencies always have assistance when they need it. With its marketing automation features and white label options, GoHighLevel caters specifically to the needs of agencies and consultants who want to streamline their operations and provide top-notch services to their clients.

Easy implementation and team collaboration

GoHighLevel makes implementation and team collaboration easy with its user-friendly interface and collaborative features. Here are some ways it excels in this area:

  • Intuitive setup process that doesn’t require extensive technical knowledge
  • Easy-to-navigate dashboard for managing and organizing team tasks
  • Seamless integration with popular communication tools like Slack for streamlined collaboration
  • Access controls and permissions to ensure the right level of access for team members
  • Real – time notifications and updates to keep everyone on the same page
  • Task management features that allow teams to assign, track, and complete tasks efficiently
  • Shared calendars and scheduling tools for coordinating meetings and deadlines

24/7 customer support

Both Keap and GoHighLevel offer 24/7 customer support, ensuring that help is available whenever you need it. Whether you have questions about setting up your account, using specific features, or troubleshooting any issues, their dedicated support teams are ready to assist you.

This round-the-clock availability provides peace of mind knowing that expert assistance is just a phone call or message away. Having reliable customer support can be crucial in maximizing the functionality of your CRM software and marketing automation platform, allowing you to focus on growing your business without worrying about technical difficulties.

Keap vs. GoHighLevel: Customer Reviews and Testimonials

Customers who have made the switch from Keap to GoHighLevel have provided positive reviews and testimonials, highlighting the real opportunities for digital agencies and entrepreneurs provided by GoHighLevel’s features and capabilities.

Former Keap customers who switched to GoHighLevel

Many former Keap customers have made the switch to GoHighLevel and are experiencing great results. They appreciate the platform’s user-friendly interface and its ability to streamline their business processes.

With GoHighLevel, they have access to a wide range of features, such as CRM software, marketing automation tools, and sales funnel management. The unlimited users feature allows them to collaborate with their team more effectively.

Additionally, the 24/7 customer support provided by GoHighLevel ensures that any issues or concerns are promptly addressed. Overall, these customers have found that GoHighLevel offers everything they need for their digital agency or entrepreneurial endeavors.

Real opportunities for digital agencies and entrepreneurs

Digital agencies and entrepreneurs have real opportunities when it comes to choosing between Keap and GoHighLevel. Both platforms offer CRM software, marketing automation, and tools for business growth.

For digital agencies looking for an all-in-one solution, Keap provides a comprehensive package that includes small business management, sales funnels, lead generation, and marketing tools.

On the other hand, GoHighLevel offers a white-label platform that allows agencies to customize their client’s experience while providing easy implementation and team collaboration features.

Conclusion: Which Platform is Right for You?

In conclusion, when it comes to choosing between Keap and GoHighLevel, it’s important to consider your specific needs. Keap is a great option for small businesses and agencies who value all-in-one solutions and tech support.

On the other hand, GoHighLevel is a preferred choice for agencies and consultants who seek easy implementation, team collaboration, and 24/7 customer support. Ultimately, the right platform depends on what you prioritize in terms of features, pricing plans, and overall business growth goals.


1. What is the difference between Keap and GoHighLevel?

Keap is a customer relationship management (CRM) software that focuses on small businesses, while GoHighLevel is an all-in-one platform that offers CRM, marketing automation, and sales funnel tools for digital marketers.

2. Which platform should I choose for my business, Keap or GoHighLevel?

The choice between Keap and GoHighLevel depends on your specific business needs. If you’re a small business looking for a simple CRM solution, Keap may be more suitable. However, if you require advanced marketing automation features and sales funnel tools, GoHighLevel might be the better option.

3. Can I switch from Keap to GoHighLevel or vice versa?

Yes, it’s possible to switch from Keap to GoHighLevel or vice versa. However, migrating data and transitioning workflows may require some time and effort.

4. Are there any pricing differences between Keap and GoHighLevel?

Yes, there are pricing differences between Keap and GoHighLevel. The cost of each platform varies based on factors such as the number of users and additional features needed. It’s best to check their respective websites for current pricing information.

5. Can I integrate other software with both Keap and GoHighlevel?

Both Keap and GoHightLevel offer integrations with various third-party applications such as email marketing platforms, payment gateways, and analytics tools to enhance functionality within your business processes


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